Blockbuster what happens if you lose a dvd




















For many people in the '90s, a trip to the video store was the highlight of their weekends, and there's no doubt that Blockbuster Video was a pivotal part of American culture. There might only be one Blockbuster left in the country , but there are certain things its loyal members will never forget. You could fill your own bucket with popcorn, which actually tasted like authentic movie theater popcorn. The candy section was expertly placed so you couldn't resist buying something before you checked out.

You had either two or seven days to return your rentals. Luckily, Blockbuster eventually got rid of the late fees. Some VHS tapes had been rewound so many times that parts of the movie would get cut off with static.

When you rented a game, you tried to get as far into it as possible before you had to return it. The whole experience was like a race against a time.

Renting an entire video game console was the height of childhood luxury at Blockbuster. It was also a way to make you more popular amongst your friends, if only for a weekend. If you wanted an R-rated movie, you had to ask an older sibling or friend, or convince your parents that "The Matrix" was a film every nine-year-old must see.

Blockbuster was the perfect place for parents to drop off their kids while they ran errands The stores themselves had lots of cool features and cutting-edge technology at the time. Some even had props from movies or toys you could buy.

The wrong movie is in the box. These first few entries listed could be said about video stores in general. So these are fair game. So: You get home from Blockbuster. You have your overpriced 2-liter soda and movie-theater-sized box of Skittles and your movie. You go to the DVD player and open the box. The scavenger hunt.

But its not where it should be on the shelf. Maybe its stacked in the wrong category? You said you had a copy in stock. Where is it!? Then he finally says maybe Office Space was stolen. You know, like your time. The unkind. The New Releases mirage. But remember: The movie artwork boxes are hollow. The boxes with the actual discs are in the Blockbuster boxes behind the artwork boxes. None of the false-front boxes have movies behind them.

The display wall is a total mirage. Fooled you! Now go see if a copy of Legend is in, loser! Late fees. Of course.

Once you rented a Blockbuster video, the clock was ticking. You better watch it the first night, especially if it was a coveted New Release. Obviously, that's not what happened. A few different factors contributed to Blockbuster eventual demise. The debt was an especially big problem for Blockbuster, because launching its online subscription business was expensive.

The idea was that Blockbuster would eventually add enough subscribers to make Total Access profitable. Netflix faced similar obstacles, which is why the company took over six years to post its first profit and why it continues to burn through billions of dollars each year while adding new streaming content to grow its subscriber base.

The other thing that got in the way of Blockbuster squashing Netflix was Wall Street billionaire and activist investor Carl Icahn. Icahn and the other board members he installed vehemently opposed Antioco's plans to build out Blockbuster's online business and, especially, the decision to ditch the company's lucrative late fees.

They didn't seem to grasp the importance of building a strong digital presence to the future of Blockbuster's industry. In the end, though, Blockbuster's ultimate demise might have come down to an argument between Antioco and Icahn over the CEO's bonus. Icahn and Keyes wanted Blockbuster to focus on growing its revenue to pay off its debt, which they believed meant turning the company's focus away from the online business and reinvesting in brick-and-mortar stores.

Under Keyes, the company even reinstated its unpopular late fees in Blockbuster's online subscription business sputtered and the company was suddenly faced with an even larger obstacle than Netflix: the financial crisis that led to the Great Recession. The financial crisis made it a scary time to be carrying so much debt, especially since banks were no longer as willing to lend additional money.

For his part, Keyes later blamed Blockbuster's ultimate demise on the company's inability to raise Wall Street financing to pay off its debt. Randolph calls Icahn's activist push at Blockbuster something of a "deus ex machina" that rescued Netflix just as Blockbuster had "finally mounted a truly legitimate and sustainable challenge.



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